NOT ALL GRAPHICS AND SIGNS ARE
CREATED EQUAL.
THERE ARE 3 MAIN TYPES OF VINYL

ECONOMY - INTERMEDIATE - HIGH PERFORMANCE

ECONOMY IS JUST AS ITS NAME IMPLIES, AN ECONOMICAL GRADE OF
VINYL.  IT NORMALLY HAS A 4 YEAR OUTDOOR DURABILITY.
THE WAY THIS VINYL IS MANUFACTURED IT SHOULD BE INSTALLED
ON COMPLETELY FLAT SURFACES.  IF THERE ARE ANY SCREWS, RIVETS, CONTOURED OR
CONCAVE CURVES, THIS VINYL IS NOT
RECOMMENDED. WE DO NOT USE THIS PRODUCT IN OUR SHOP


INTERMEDIATE OR CALENDERED VINYL NORMALLY HAS A 5 YEAR
OUTDOOR DURABILITY.  THIS VINYL IS ALSO MANUFACTURED TO
TO BE INSTALLED ON FLAT SURFACES.

HIGH PERFORMANCE OR CAST VINYL IS THE BEST VINYL ON THE
MARKET TODAY.  IT HAS A 10 YEAR OUTDOOR DURABILITY.  IT IS DESIGNED TO CONFORM TO
CONTOURED AND CONCAVE SURFACES.  IF INSTALLED PROPERLY, IT WILL LAY OVER RIVETS
AND SCREWS.

THE TYPE OF VINYL USED IN DIGITAL PRINTING IS JUST A SMALL PART OF THE PROCESS.

THERE ARE MANY TYPES OF AFTER MARKET INKS AVAILABLE FOR
DIGITAL PRINTERS.  AT ROCKEN GRAPHICS WE FIRMLY BELIEVE IN USING THE INKS FROM
THE EQUIPMENT MANUFACTURER.  WE PROUDLY USE A ROLAND 54" DIGITAL PRINTER AND
USE ONLY ROLAND OEM INKS IN OUR PRINTER.  

LAMINATION:
WHAT IS IT?
LAMINATION IS THE APPLICATION OF A CLEAR LAYER PLACED OVER THE PRINT.  IT EXTENDS
THE LIFE OF YOUR PRINTED GRAPHICS BY PROVIDING PROTECTION FROM THE ELEMENTS,
INK FADE RESISTANCE AND EXTRA THICKNESS WHEN INSTALLING. ALL OF THIS IS VITAL TO
THE LIFE OF A DIGITAL WRAP. THERE ARE ROLLS OF LAMINATION AND THEN THERE IS ALSO A
LIQUID LAMINATE.  FROM ALL OF THE INDUSTRY EXPERTS THAT I HAVE TALKED WITH, THEY
ALL SAY THAT THE ROLL LAMINATE IS THE BEST.  VINYL LIKE ANY OTHER PRODUCTS WILL
SHRINK AND SWELL WITH THE WEATHER.  IN COLD CONDITIONS, THERE WILL BE SOME
SHRINKING AND IN HOT CONDITIONS, THERE WILL BE SOME SWELLING.  NONE OF THIS IS
NOTICEABLE TO THE NAKED EYE.  ALL VINYL MANUFACTURERS HAVE AN OVERLAMINATE
THAT IS MATCHED TO THE VINYL.  IF A LIQUID LAMINATE IS USED, IT WILL NOT SHRINK AND
SWELL WITH THE VINYL AND WILL CAUSE CRACKING AND PEELING.

AT ROCKEN GRAPHICS, IF WE USE AN INTERMEDIATE VINYL, WE MATCH IT WITH AN
INTERMEDIATE OVERLAMINATE.  WE USE THIS TYPE OF VINYL WHEN PRODUCING OUR
FOOD PICTURE SIGNS AND GAME SIGNS.  ANY WHERE THE VINYL WILL BE LAYING
ON A FLAT SURFACE IS GOOD FOR INTERMEDIATE VINYL.

HIGH PERFORMANCE VINYL IS MATCHED WITH A HIGH PERFORMANCE OVERLAMINATE.
THIS PRODUCT IS USED WHEN PRODUCING DIGITAL WRAPS FOR TRAILERS, MARQUEES,
RIDE GRAPHICS, ETC.  WE HAVE MET SEVERAL STRICT GUIDELINES FROM OUR SUPPLIER
AND ARE ABLE TO OFFER A 7 YEAR WARRANTY AGAINST ANY FADING OF OUR GRAPHICS.

IF DIGITAL GRAPHICS ARE INSTALLED WITHOUT AN OVERLAMINATE, WHEN IT IS TIME TO
REMOVE THEM.....WELL LETS JUST SAY IT WONT BE A FUN TIME.  
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